Life EFFIGE experiments with the PEF method in four productive sectors – foundries, furniture, agro-food and catering services – involving many companies in this business. The companies participating in the project will be involved in improving the environmental footprint of their products and services by planning strategic actions aimed to create more sustainable products and features that can make them more competitive. Moreover EFFIGE aims at developing tools to apply PEF in small and medium enterprises, helping them to test new approaches and methods which can enable them to fulfill the market needs in a more complete and dynamic way.